Local is the Answer.
RxLocal

Client

Category

About this Project

Client

RxLocal Pharmacy Suite

In Brief

RxLocal is a sub brand of PioneerRx Pharmacy Software. While working with PioneerRx, they were in desperate need of brand refocus and refresh. Organic app adoption was very poor and big dreams for RxLocal becoming a franchise was on the horizon. This is when we were able to refresh the brand to create a customer-centered approach to messaging, design, and help position the brand for franchising.

What We Did

  • Experience Design
  • Experience Strategy & Insight
  • Journey Maps
  • Personas
  • Content Strategy
  • App Development
  • Web Responsive - Webflow

The Goal

Improve the User Experience and retention by uncovering user pain points within the app, keeping in mind the cost of developing new features.

Challenges

Improve the User Experience and retention by uncovering user pain points within the app, keeping in mind the cost of developing new features.

Audience

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Our Approach

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The convenience and personalization of the RxLocal App empowers independent pharmacies to build strong relationships with patients. Your patients may use the app to send refill requests, access prescription information and education, and receive refill reminders. App users can also participate in HIPAA compliant, two-way conversations directly with your pharmacy. Since RxLocal integrates with PioneerRx pharmacy software, you can read and respond to patient messages directly within workflow - at your own convenience. Save time and decrease interruptions from constant phone calls to the pharmacy, while providing your patients with an easier way to get their questions answered.

With the power of RxLocal, you can enhance your pharmacy’s services and provide your patients with the modern convenience of an all-in-one mobile app.

Assisted by

Melanie Pires

Social Media Management

Johanna Torres

Web / Illustrations

View Case Study
Brand Vision

Audio Podcast

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Video Podcast

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